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4/3/2026

Toy Fair® 2027 Booth Renewal Applications Now Open

The period for returning Toy Fair® exhibitors to submit their renewal applications opened April 1; companies that wish to submit their renewal application for Toy Fair 2027 should note the following important information.

4/2/2026

CPSC Launches Webinar Series Ahead of July eFiling Implementation

The U.S. Consumer Product Safety Commission (CPSC) will host a webinar series in the months leading up to the July 8, 2026 implementation of eFiling for most regulated products. The Toy Association encourages members to take advantage of these sessions in order to prepare.

4/1/2026

April 30 Webinar to Break Down Brand Licensing Strategies for Toy Companies

An upcoming Toy Association webinar will provide a practical and strategic overview of how brand licensing drives growth and market authority in the toy industry.

3/30/2026

Updated COPPA Rule Requirements Take Effect April 22

Starting April 22, 2026, companies will be required to comply with the updated requirements under the Children’s Online Privacy Protection Act (COPPA) rule, as amended last year by the Federal Trade Commission (FTC).

3/30/2026

Tariff Refunds: Members Urged to Update ACH Information in ACE Portal

U.S. Customs and Border Protection (CBP) is now issuing all refunds electronically, following a federal rule published January 2, 2026. The change, which took effect February 6, 2026, eliminates paper checks and applies to all refund recipients.

3/30/2026

Toy Association Promotes Easter Toys as NRF Predicts Record Spending for Holiday

With the National Retail Federation (NRF) projecting consumers will spend an average of $195.59 this Easter — the highest figure on record — The Toy Association’s trends team has been promoting members' toys as must-have items to fill kids’ Easter baskets.

3/27/2026

April 2 Webinar: How Generative AI is Changing Toy Searches

Last call to register! Toy industry professionals are reminded to sign up for “The New Rules of Toy Discovery: How AI Is Influencing Marketing, Communications, & Shopper Behavior Within Generative Search,” a Toy Association webinar taking place Thursday, April 2 at 2 p.m. (Eastern).

3/26/2026

Nominations are Open for 2026 WiT Wonder Women Awards

Nominations are now open for the Women in Toys, Licensing & Entertainment (WiT) 2026 Wonder Women Awards, which honor top female executives, entrepreneurs, and other changemakers for their extraordinary accomplishments and impact within the toy, consumer products licensing, and entertainment industries.

3/24/2026

The Toy Foundation™ Awards $600,000 in Grants to Bring Play into Pediatric Care

The Toy Foundation™ (TTF), the philanthropic arm of The Toy Association™, will continue delivering the healing power of play to comfort children as they undergo medical treatment with its largest funding allocation to date.

3/24/2026

AI in Toys: State & Federal Updates

State and federal policymakers are increasingly focused on how artificial intelligence (AI) is being integrated into children’s products, including toys. Recent legislative activity signals growing attention to safety, transparency, and the appropriate use of AI-driven features in consumer products, particularly those designed to interact directly with minors.

3/23/2026

New Mexico PFAS Rules Advance with Key Revisions

The New Mexico Environment Improvement Board has incorporated several proposed rule changes regarding labeling and reporting requirements under the PFAS Protection Act (SB 212).