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5/19/2026

The Toy Association™ Introduces Alan G. Hassenfeld Humanitarian Award; Nominations Open May 20

The Toy Association™ has established the Alan G. Hassenfeld Humanitarian Award, a new annual recognition celebrating individuals or companies that lead with compassion, generosity, and a deep commitment to improving the lives of children.

5/18/2026

Nominations Open for 2027 Toy Industry Hall of Fame

The Toy Association™ announced that nominations are now open to submit candidates for induction into the 2027 Toy Industry Hall of Fame

5/4/2026

Chicago Toy & Game Fair to Celebrate Star Wars’ 50th Anniversary

This Star Wars Day, the Chicago Toy and Game Fair (CHITAG) is giving fans something to look forward to: a celebration of a galaxy far, far away for the 50th anniversary Star Wars.

5/1/2026

Toy Association & Amazon Partner to Share Toy Safety Guidance with Families

The Toy Association™ has partnered with Amazon to bring expert-backed toy safety guidance directly to consumers. The initiative features educational articles to help families make informed decisions so children safely play at home.

5/1/2026

Reminder: Renew Toy Fair® Exhibit Space by May 13 to Secure Priority Booth Placement

Toy Fair® 2026 exhibitors are reminded to submit their renewal applications for the 121st Toy Fair®, taking place February 20 to 23, 2027 at the Javits Center in New York City.

4/16/2026

Stay Ahead of the Game with Toy Fair® University's Spring Semester

Toy professionals are encouraged to take advantage of the ongoing rollout of Toy Fair® University educational sessions this spring.

4/14/2026

Nominations Now Open for 2026 TAGIE Lifetime Achievement Honor

Nominations are now open for the prestigious Lifetime Achievement honor at the 2026 Toy & Game International Excellence (TAGIE) Awards, hosted annually by People of Play™ (POP).

4/13/2026

Finalize Your LA Spring Preview Plans

With just one week to go until the LA Spring Preview, taking place April 20 to 24 at The Toy Association’s Toy Building (101 Continental Boulevard) and across El Segundo’s Toy District, now is the time to lock in schedules and finalize travel plans.

4/3/2026

Toy Fair® 2027 Booth Renewal Applications Now Open

The period for returning Toy Fair® exhibitors to submit their renewal applications opened April 1; companies that wish to submit their renewal application for Toy Fair 2027 should note the following important information.

3/23/2026

Hundreds of Students Interested in Toy Careers Attend Toy Fair Student Congress

Toy Fair® 2026 had a record-breaking turnout of students eager to explore career opportunities in the toy industry. Nearly 850 undergraduate students attended all four days of Toy Fair to take advantage of educational sessions, explore the show floor, and participate in the day-long Student Congress program, which took place on Sunday, February 15, at the Javits Center in New York City.

3/23/2026

Licensing Expo: Where Toys & Licensing Connect

Licensing Expo 2026, set to take place May 19 to 21 at the Mandalay Bay Convention Center in Las Vegas, will serve as a key meeting point for toy companies exploring brand extension and licensing opportunities.