Submit Products for Spring & Summer ’25 Influencer Choice List by April 11

Toy Association Members Receive Exclusive Discounted Product Submission Rate

April 3, 2025 | Toy and game companies looking to get their products in front of top digital creators are encouraged to submit their toys and games for the “Best of Spring & Summer 2025 Influencer Choice List,” presented by The Toy Association and powered by Clamour. The product submission deadline is Friday, April 11 at midnight (Eastern).

The list will recognize the top toys and games as voted on by a select panel of top-tier influencers in the Clamour network with a minimum monthly following of at least one million views on their main platform and a social reach of more than half a million followers.

Influencers will review each submitted product’s details (including photos and physical product, if available), before voting for their favorites. Voting will take place online. No employees or representatives of Clamour or The Toy Association™ will have any role in determining the selected products.

The “Best of Spring & Summer 2025 Influencer Choice List” will be announced in a national press release in May. Companies that make the list will get an “Influencer Choice” product seal for use in packaging and promotions.

The cost to nominate a product is $249 for Toy Association members and $299 for non-members. There is a fee of $149 for each additional product submitted by the same company. For more information about the “Best of Spring and Summer 2025 Influencer Choice List,” contact Clamour’s Victoria Fener or Jonathan Katz.