Ahren Hoffman is a Certified Therapeutic Recreation Specialist (CTRS) as well as a Certified Play Expert (CPE) and began her career in the toy industry in 2007. In her past role as director of education & training at the American Specialty Toy Retailing Association (ASTRA), Hoffman provided a full range of in-person and online educational programming that included webinars, podcasts, workshops, certifications and more. Hoffman also shared thought leadership on the developmental potential and possibility of toys and play for people of all ages and abilities through articles in a variety of industry publications and parent magazines.
As the manager of industry relations & partnerships at the National Lekotek Center, Hoffman evaluated toys and play products beneficial for all children, especially those with disabilities, at AblePlay.org, a project of Lekotek. This work allowed Hoffman to contribute to the creation of multiple toy guides and have the opportunity to be published in a manual related to the benefits of sensory play.
Hoffman received her Bachelor of Science in Therapeutic Recreation with a minor in Psychology at Central Michigan University.